APP SHARE

Facebook is a social media app which provides social networking service owned by Meta Platforms. Founded in 2004, Facebook aimed to make the world more open by staying connected with friends and family. Facebook helps user to discover what's going on in the world and share with others what really matters to them. Facebook can be accessed from multiple devices such as personal computers, tablets and smartphones as long as there is Internet connectivity. As of now, Facebook is reported to have 2.9 billion monthly active users. It was also the most downloaded mobile app of the 2010s.

In total, 134,316,334 reviews are found in Google play store with 3.2 stars rating.  There has also been 5,000,000,000+ installs so far.  While in Apple app store Facebook is ranked No.3 in social networking category with 2.3 stars rating by 1.5M users.

In the latest update, Facebook developers not only fixed some of the crashes recently reported by users, but also optimized some of the features that were slow to load.

Facebook, provided by Meta Platforms, Inc., remains a popular app with a wide range of features. Its user-friendly interface allows seamless navigation through news feeds, where users can stay connected with friends and family, as well as explore engaging content. The app's messaging functionality provides convenient communication options. However, concerns regarding privacy and data security persist, requiring users to be cautious about sharing personal information. Facebook's extensive advertising can sometimes be intrusive, interrupting the user experience. Despite these drawbacks, the app continues to be a valuable platform for social networking, news consumption, and content discovery, making it a go-to choice for millions worldwide.

Pros

- Easy to use and effective means of advertising, communicating with the general public and clients for all business.

- Facebook has added multi-dimensional, interactive social experience not limited to photo and text message.

- Stay connected with large pool of active user online.

- User friendly interface and frequent improvement to keep app getting better.

Cons 

- Fake profiles and online scammers/posers are not detected by the developer.

- User privacy violation and data leaking is real threat.

- Target Ad manipulate/influence user ability to make decision on their own.